New Orleans is known as a party town. Everybody knows that.
If you are a native New Orleanian, whether you live in the city or not, you will find yourself answering one of three questions (or maybe all three): "When is Mardi Gras?" or "Are you going to the Essence Fest?" and possibly "When is Jazz Fest?" But.. what most out-of-towners don't realize is there are wayyy more festivals held in and around the Crescent city than just those three big parties.
So... what I've done is create a free, print friendly calendar you can forward to a friend or anyone who is wondering "What's happenin' in New Orleans?" during the remainder of 2015.
Now you no longer have to wonder when is the next fest or Saint's home game. Just download here and print. Feel free to pass it along.
Have a good weekend!
To recognize National Small Business Week, I thought I would share a little testimony about my journey into this land of entrepreneurship.
When I came up with the idea to re-enter the Party and Balloon industry, all I wanted to do was make pretty balloon decorations for parties. I just knew all I had to do was come up with a name, apply for a Sales Tax I.d, get some inventory and we are in business. It's just that easy, right?
The week I recognized I wanted to start a full-fledged business and join the other approximately 600,000 small business start-up's in the U.S, I had to take a crash course in Small Business 101.
I had to learn the difference between sole proprietorship vs. LLC (always, always choose LLC...that's just my opinion)
I had to make sure we had the proper permits, licenses (State and Parish) and zoning. (Yes, even if you are home-based).
Alright.. so I get all my paperwork in order, got the inventory, built a cute website and now it's time to make that money. Let's get it.
Here's when my reality check hit. You need customers and you have to actively seek them out. Unfortunately, your mama, cousins and bff's don't count. One post on Facebook, Instagram and Twitter will not cause a mass exodus to your website or store. Sorry. This is the part where I had to take a crash course in Marketing 101. Over the past few weeks, I've had to become familiar with terms like SEO, sitemap, meta tags and branding. I've done so much research on Social Media Marketing, I almost feel like that should be my next venture (not really.) I'm still up in the air about direct marketing (you know those postcards you get in the mail offering 10% off of this or buy one, get one free of that?... yea, those).
Overwhelming? Yes, but very rewarding.
So, if you are thinking of turning your "money-making" idea into a business, I say this...
Do your research.
Be prepared to work and work hard.
I found this article on Entrepreneur.com and would like to share with anyone who would like to join the club.
"3 Ways to Stay Motivated to Lead Your Business"
Today is the start of a new month and if you are like may of us you are probably reaffirming that this month will be a better month or you may be one of the lucky (blessed) ones who had such a great month before you wish you didn't have to end.
Well, what you probably didn't know is that today is also a holiday. (Actually, it's always a holiday over here even if we don't want it to be.)
It's May Day. May 1st is recognized as the day that Spring is Here! From what I've learned, there used to be a time where neighbors would leave baskets of flowers or treats on your doorstep. Now that's a tradition I could've gotten used to but like many old school rituals and traditions it has long since faded away.
Here in the U.S.A, it's also National Loyalty Day. Yes, a day where we reaffirm our loyalty to the Nation and recognize the heritage of American freedom.
But... here at Balloons & Events 4U there is a day we need to recognize above all else. We feel it's our duty being that we are part of the Party Industry to let it be known that today is National Chocolate Parfait Day. What, what?!
"Will somebody come look at this?"
In honor of today we request you stop counting calories, grab the nearest spoon and recreate this scrumdiliumptious-looking recipe right here. (There's Oreo's and cheesecake involved, people. Cheesecake, I say!)
So enjoy. You can burn it off by walking around the JazzFest or taking the kids to the zoo to check out the Kamba Kourse. Hello? This is New Orleans....I'm sure you will find something to do.